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Lee Eisenberg: The American Psyche in Two Acts

Lee Eisenberg, now an EVP at Chico’s, has authored two books: The Number and Shoptimism. He provided a unique and compelling perspective on the impact of the recession on consumers and shopping in a keynote address at Shopper Insights in Action 2010 sponsored by IIR US. He breaks the attitude of shoppers into two “acts”.  […]

The Two Grand Canyons for Successful New Products

The Grand Canyon is, as American writer John Stoddard once said, a “stupendous gorge”.   At 277 miles long, as much as 18 miles wide, and an average depth of one mile, it’s considered the seventh wonder of the world.  National Geographic says you could take the water from every river in the world and it […]

If You Want to Grow, Innovate Productivity

The traditional approach to productivity in your business is going to dry up, if it hasn’t already. At some point, every department will have squeezed out what they think are the last remaining pennies by cutting overhead costs, improving yields or utilizations, applying lean/six sigma to their areas of responsibility, or squeezing their suppliers one […]

Going “Gaga” with Business Models

I really don’t even know if I’ve ever heard one of her songs. From the little I know about Lady Gaga, I doubt that I’d ever be much of a fan. But I am a big fan of one thing: she has an entirely different, and very disruptive, business model. According to this article in Ad Age, she is accomplishing in 18 months what Madonna took a decade to do.

Making Health Care Cost Increases “Ouchless” for Employers

When I was growing up on the farm back in Nebraska, it seems like we got more cuts, nicks and scrapes than the typical kid. Back then, if you used a band-aid, getting it off was a real pain… and I mean that literally. Some kinds were even called “super-stick” and they sure did. Thankfully, […]

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