Strategies to Design A Better Christmas

Strategic Plan For A Better Christmas

Situation:

• Stress at this time of year skyrockets, both personally and professionally
• Recession and unemployment woes significantly lower anticipated Christmas spending (source: Gallup).
• The meaning of Christmas can become obscured

Objective:

• A Better, More Meaningful Christmas

Strategy 1:  Find The Deeper Meaning(s) of Christmas

• Tactic:  Decide what Christmas is all about (Example of Linus Explaining to Charlie Brown)
• Tactic:  Align values and plans to the best of what Christmas means
• Tactic:  Live out values by executing Strategy 2 and 3

Strategy 2:  Stress Less About Presents, Give More Presence

• Tactic:  Be with loved ones for Christmas (mentally and physically)
• Tactic:  Turn off the business iPhone/Blackberry/Android/Palm and associated worries
• Tactic:  Start a new tradition (Christmas Cookie Example)

Strategy 3:  Expand the Reach of Christmas

• Tactic:  Provide a micro-finance loan to someone (Example: Xaverine Mukangenzi in Rwanda through Kiva.org)
• Tactic:  Support a child through World Vision International
• Tactic:  Give someone a Clean Water gift card